Finfluencer Ad: Decoding Reasons Behind Backlash

2023 • 22min • News • Business


Published On: June 27, 2023 - The government has come under the heat after an advertisement featuring financial influencer CA Rachana Ranade was shared on Twitter by a journalist. The controversial advertisement was published in a national daily and had logos of G20 and Meity. News9's Krishnakumar joins Nikhil Pahwa, founder, Medianama, Amit Kumar Gupta, founder, FinTrekk Capital to understand how the general public can be safeguarded from the perils of finfluencer-driven choices.