India’s Smart Power: The Cultural Diplomacy Revolution

2024 • 40min • News • National


Published On: February 21, 2024 - Explore the captivating world of India's soft power and cultural diplomacy in this exclusive discussion prior to the TV9 Global Summit. Join Sandeep Unnithan, Kartikeya Sharma, Kartik Malhotra, and Neha Khanna as they delve into the intricacies of India's smart power outreach under Prime Minister Modi's visionary Panchamrut policy. From the historical impact of Indian arts and spirituality to the modern fusion of personal charisma and culture, the evolution of India's soft power on the global stage. The Discussion further looks at how PM Modi strategically employs soft power, from hosting international leaders in different Indian cities to making Yoga Day a global phenomenon. The conversation covers the transformation of India's foreign policy from Panchsheel to Panchamrut, emphasizing the pillars of dignity, dialogue, prosperity, security, and cultural linkages. Amitabh Kant, the G20 Sherpa will be a part of an insightful conversation with Kartik Malhotra and Kartikeya Sharma on the second day of the summit, offering a unique perspective on India's global influence like the significant role of culture in connecting with countries from the Ram circuit to the Buddha circuit, including neighbours like Sri Lanka, Nepal, and Bhutan. Don't miss out on this enriching discussion that explores India's soft power appeal, setting the stage for the upcoming TV9 What India Thinks Today Global Summit. Stay tuned for the latest updates as we approach our most significant and ambitious summit yet.