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Meet The Influencers

2022 • 8min • Technology

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They help GenNext make up its mind on the most fashionable clothes to flaunt, the coolest gadgets to acquire and the trendiest joints to eat out at. Influencers are shaping consumer behaviour like never before.With millions of followers, India�s influencers have turned into mini celebs themselves. News9 plus gives you a sneak peek into the world of India�s creators� economy that�s likely to grow at 25% to touch Rs 2,200 crore by 2025.