What's Driving Indians to Shop Online?

Published On: August 25, 2023 - User reviews across platforms have the highest impact on purchase decisions across generations. This means, that people do not rely on product information alone when buying items online, but look for more. News9's Shweta Kothari and Kartik Malhotra join the CEO of Havas Media Network India, Mohit Joshi, to understand how Indian consumers buy online.